- Swatch watches from left to right: The Touch-Screen Watch, The Blue Gent, The Purple Rebel, The Mint Leave Double Wrap-Around, The Black Rebel and The Green Lacquered.
Swatch is all about style, reliability, and cost effectiveness. During the mid-seventies, the Swiss watch industry was in the midst of its worst crisis ever. Debuting in 1983, Swatch has unveiled hundreds of different watches. What makes them unique is that unlike most watches that have 91 pieces (or more), Swatch has 51 pieces. Most of its famous watches appeared during the 1980s and now, their watches are really popular around the world. Most notably with Brazilians and Argentinians.
Since debuting in 1983, it has grown to become the most successful wristwatch of all time. The Swatch Group, which is the parent company, has become the most largest and dynamic company in the world. Encompassing three styles, the Gent, the Irony and the Skin, Swatch is bound to become popular around the world with their innovative watches and beautiful designs.
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